Items where Author is "Yuliana, Lingga"

Article

Apriyana, Nurliya and Yuliana, Lingga (2022) Analisis Owner Product Endorsement Dan Endorser Congruence Terhadap Purchase Intention. JURNAL ORIENTASI BISNIS DAN ENTREPRENEURSHIP.

Yuliana, Lingga and Apriyana, Nurliya and Fadillah, Muhammad Adam Analisis Brand Signature dan Brand Logo Terhadap Brand Performance. Peluang usaha skincare menjadi begitu menjanjikan belakangan karena memiliki pangsa pasar yang sangat luas. Tujuan penelitian ini adalah menganalisis brand signature dan brand logo terhadap brand performance dengan studi kasus merek skincare lokal. Peneli, 7 (2). ISSN P-ISSN 2550-0805 | E-ISSN 2550-0791

Apriyana, Nurliya and Yuliana, Lingga and Mayasari, Iin Analisis Perilaku dan Perlindungan Konsumen terhadap Kelangkaan Minyak Goreng Di Pasar Domestik. Jurnal Pengabdian Kepada Masyarakat. ISSN 2962-942X

Yuliana, Lingga and Apriyana, Nurliya and Perkasa, Didin and Masnia, . and Waty, Sulis Sia and Pratama, Aldiwa and Maria, Nadia Tristi Brand Reputation on Brand Performance in Surplus Indonesia. Widya Cipta: Jurnal Sekretari dan Manajemen, 8 (2). ISSN P-ISSN 2550-0805 | E-ISSN 2550-0791

Apriyana, Nurliya and Yuliana, Lingga Pentingnya Publikasi Kegiatan Di Era Media Sosial (The Importance Of Activity Publication In The Age Of Social Media). Jurnal Pelayanan Hubungan Masyarakat, 1 (3). ISSN ISSN: 2986-383X

Apriyana, Nurliya and Yuliana, Lingga and Bestari, Alisia Putri and Iswanto, Tito The role of brand authenticity in activating brand love and brand trust and the implication on brand preference (brand study of the 2024 Indonesian presidential candidates). Jurnal Ekonomi. ISSN ESSN 2721-9879 (Online)

Apriyana, Nurliya and Yuliana, Lingga and Bestari, Alisia Putri and Iswanto, Tito The role of brand authenticity in activating brand love and brandtrust and the implication on brand preference (brand study of the2024 Indonesian presidential candidates). Jurnal Ekonomi, 13 (1).

Kinerja Dosen

Yuliana, Lingga Analisis Tren Citayam Fashion Week Terhadap Preferensi Konsumen Pada Pembelian Produk Second Handdi Carousell. [Kinerja Dosen]

Yuliana, Lingga Kinerja Pengajaran Semester Gasal 2022/2023. [Kinerja Dosen]

Yuliana, Lingga Modul Pembelajaran Ekonomi Manajerial Semester Gasal 2022. [Kinerja Dosen]